LONDON

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100% EGYPTIAN COTTON

DOBBY WOVEN

LONG SIDE DOUBLE STITCHED

600 GR/M²

LONTWG

LONTWS

LONTWL

LONTWX

LONTWW

Guest Towel

Towel

Bath Towel

Bath Towel

Mitt

30x50 cm

55x100 cm

70x130 cm

100x150 cm

16x22 cm

It is sometimes described as the best type of cotton in the world and you will not have come across it in the Aquanova product range before but the arrival of our new ‘London’ series of hand towels and bath towels changes that. Egyptian cotton is delightfully soft, extra strong and extraordinarily durable and obviously you would like to keep it that way, which is why we have created this list of tips so you can enjoy luxury and comfort in your bathroom for as long as possible.

 

STRONG AND DURABLE

Egyptian cotton is distinguishable from other types of cotton in that it has extra long fibres (virtually the longest in the world!) and the highest levels of purity. These characteristics combine to make it strong, long-lasting and highly absorbent.

 

A PORTION OF LUXURY

Weight is a key factor in gauging the quality of luxury towels. The weight of our luxury ‘London’ towels is no less than 600 grams per square metre. In comparison, in the Netherlands, the average towel weighs around 350 grams per square metre. This means that although towels made from Egyptian cotton feel beautifully thick and robust, they are not too heavy.

 

HOT WASHING

All towels in the Aquanova collection -including those made of Egyptian cotton- can be washed at 60 degrees, but we recommend to wash at a lower temperature on a regular basis. It not only helps the environment and saves power, but also maintains the quality even longer!

 

NO MORE FLUFF

Hooray! Egyptian cotton does not

fluff, making it the perfect solution for anyone with sensitive skin or allergies. More washing wisdom

You get the best results drying towels if you do not use fabric conditioners. It is best if you wash towels together (according to colour) and separate from clothing. This will prevent damage to the cotton fibres caused by buttons or zips. It is better to use less rather than too much detergent. If you have a hard water supply, you will need more detergent than if you have soft water. Hard water means there are higher levels of lime and detergent contains water softener.

 

HARD OR SOFT?

If you prefer slightly harder, rough

towels, dry them outside when it is

windy. The movement of the wind makes them softer than when they are hung out to dry in still conditions. If you prefer super soft towels then we recommend using a dryer, although this is of course a lot less environmentally friendly.

 

 

AFTER WASHING

Store your towels lightly (not tightly) folded in the cupboard. Instead of folding them you can also roll them up loosely, which takes up less space. Ironing may make the towels a little softer but the heat damages the cotton fibres so the towels will absorb less water and what’s more they will wear out much quicker.

 

GRANDMOTHER’S SECRET

The best way of looking after your

towels and maintaining their colour is to use an old trick your grandmother might have used, which is to add vinegar to the wash. Before washing, pour a dash of vinegar into the conditioner compartment. Vinegar decalcifies and degreases as well as dissolving soap residue. It does not matter whether you use cleaning vinegar or white vinegar, the active ingredient is its acidity.

 

COLOR QUALITY

The colour quality of Egyptian cotton is surprisingly good because thanks to the excellent absorbency of the cotton, the dyeing process can be carried out immaculately time and again. This results in a lasting, vibrant colour that is not found with other types of cotton.

 

 

 

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STRONG AND DURABLE

Egyptian cotton is distinguishable from other types of cotton in that it has extra long fibres (virtually the longest in the world!) and the highest levels of purity. These characteristics combine to make it strong, long-lasting and highly absorbent.

 

A PORTION OF LUXURY

Weight is a key factor in gauging the quality of luxury towels. The weight of our luxury ‘London’ towels is no less than 600 grams per square metre. In comparison, in the Netherlands, the average towel weighs around 350 grams per square metre. This means that although towels made from Egyptian cotton feel beautifully thick and robust, they are not too heavy.

 

HOT WASHING

All towels in the Aquanova collection -including those made of Egyptian cotton- can be washed at 60 degrees, but we recommend to wash at a lower temperature on a regular basis. It not only helps the environment and saves power, but also maintains the quality even longer!

 

AFTER WASHING

Store your towels lightly (not tightly) folded in the cupboard. Instead of folding them you can also roll them up loosely, which takes up less space. Ironing may make the towels a little softer but the heat damages the cotton fibres so the towels will absorb less water and what’s more they will wear out much quicker.

 

COLOR QUALITY

The colour quality of Egyptian cotton is surprisingly good because thanks to the excellent absorbency of the cotton, the dyeing process can be carried out immaculately time and again. This results in a lasting, vibrant colour that is not found with other types of cotton.

NO MORE FLUFF

Hooray! Egyptian cotton does not

fluff, making it the perfect solution for anyone with sensitive skin or allergies. More washing wisdom

You get the best results drying towels if you do not use fabric conditioners. It is best if you wash towels together (according to colour) and separate from clothing. This will prevent damage to the cotton fibres caused by buttons or zips. It is better to use less rather than too much detergent. If you have a hard water supply, you will need more detergent than if you have soft water. Hard water means there are higher levels of lime and detergent contains water softener.

 

HARD OR SOFT?

If you prefer slightly harder, rough

towels, dry them outside when it is

windy. The movement of the wind makes them softer than when they are hung out to dry in still conditions. If you prefer super soft towels then we recommend using a dryer, although this is of course a lot less environmentally friendly.

 

GRANDMOTHER’S SECRET

The best way of looking after your

towels and maintaining their colour is to use an old trick your grandmother might have used, which is to add vinegar to the wash. Before washing, pour a dash of vinegar into the conditioner compartment. Vinegar decalcifies and degreases as well as dissolving soap residue. It does not matter whether you use cleaning vinegar or white vinegar, the active ingredient is its acidity.